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How to develop your personal brand successfully
The book is a complete guide to help you on the way to define your brand, validate it in the market and communicate it. You will be perceived as the most valuable person in your environment.
Try to identify the people on your team, some may suffer one of the two psychological effects that we are talking about today. If you take the time to train and help them, you will be able to redirect them and improve their level of competence, and with this in the long run you will improve the results of your team.
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